It was a Cheezer that I'd workshopped back in 2011 at the second Grilled Cheese Taste Test Party. Three years later, I re-created my dad's chili recipe & put it on the Monthly Special chalkboard.
With crushed up corn chips, a dollop of sour cream & cheddar it was our most unique sandwich creation since Bat Outta Hell. Perfect for the short days of winter, chili lovers & folks with a hearty appetite, this was one you needed to try for yourself to believe.
People want value- a sandwich that will fill them up, with real, fresh ingredients, made to order at a price that won't break the bank.
Our menu was for the guy or gal who was running out the door, late for work & forgot to pack a lunch. Sure, they could probably find a way to make it at home, but they didn't have the time. And, it would never turn out the same way as we did it.
Mad Munch was really a blue-collar grilled cheese spot. My old man worked in a plant for thirty years making parts for earth-moving machines. By November 2014, I was following his recipe & moving Travelin' Tony's & Bacon Streets at street fairs, markets & bars.
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